It’s easy to forget things. For many people, each week is filled with a new set of tasks, events, and surprises that all compete for space in our minds, which are simply trying to keep track of it all. In just the past week, statistics show that 39% of Americans have either lost an everyday item or forgotten a simple bit of information. Usually, these lapses of memory are harmless and we can overcome them. Other times, forgetting something important can do serious damage.
For instance, let’s take our pets. In the United States there are over 88 million owned cats and nearly 75 million owned dogs. Of the 63% of U.S. households that own a pet, most only have one or two animals. Some households have much more, though. And the more pets there are, the harder it can be to care for all of them properly. Even those with just one or two pets might need help remembering when to take them in to the veterinarian. This is why veterinary reminder cards, veterinarian business cards, email reminders, and veterinary prescription labels are so important.
Snail Mail Time
Believe it or not, in this day of digital technology and Internet, 98% of people still check for and bring in their mail every day it’s delivered, and about half of them hold onto some mail for future reference. So for veterinary offices, sending out veterinary appointment cards and pet holiday cards to clients is a useful way to remind people to bring in their pets. It’s also good for business since receiving physical mail is generally seen as more thoughtful than receiving emails or text notifications.
But just because snail mail is tried and true doesn’t mean digital reminders aren’t useful as well. While receiving email or text notifications might not be the most pleasant way to be reminded of an appointment, it’s at least quick and effective, especially now that so many people have smartphones with access to their email accounts.
Pay Attention to Labels
Labels themselves are extremely important, but taken for granted. Even after a veterinarian tells you what to give your pet, how much and how often, it’s not easy to remember without the help of a label. Veterinary prescription labels detail the location of the vet office (with contact information), the name of the medicine, date it was prescribed, and instructions on how to give it to the pet(s). For more information see this.