It’s important for companies to perform consumer research. By doing this, your business is able to understand valuable information about potential audiences. For instance, research shows that nearly 95% of millennials expect companies to have some type of social media presence. Performing consumer market research is a critical task for any business to perform. Fortunately, […]
Have You Recently Taken an Online Poll About Your Purchasing Preferences?
Every segment of business now relies on understanding the likes and dislikes of consumers. For this reason, consumer behavior research continues to play an important role. In fact, quantitative research design methods provided by market research companies drive many of the decisions that many companies make. And while this use of consumer behavior research is […]